The key to driving massive leads, and converting those leads into paying customers, is to build multi-touch lead funnels.

The idea is to use highly targeted paid ads or organic blog content to drive traffic to custom tailored landing pages.

The landing pages must contain several core elements that convince the visitors to give you their email address in exchange for something.

Once the visitor becomes a lead by giving you their email address you can try to make the direct sales with your sales team.

But you absolutely cannot stop there.  This is where most small businesses go wrong.  They make one or two attempts at getting immediate conversion and then they stop.

You’re smarter than that.  You know that only 1% to 3% of leads convert into direct sales IMMEDIATELY. 

But leads that you nurture with automated email sequences can convert at rates up to 40%.

So when we build lead funnels they consist of:

• Paid ads traffic from Google, LinkedIn, Facebook, etc.
• Conversion optimized Landing Pages that capture the leads
• Automated niche email sequences that nurture the leads